You can spend hundreds or even thousands of dollars driving traffic to your website, but if your landing page isn’t built to convert, much of that investment goes to waste.…
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How to Build Credibility on Your Website Before a Customer Ever Calls
Your website starts selling your business long before you ever answer the phone or reply to an email. In just a few seconds, visitors decide whether your company looks trustworthy,…
Small Business Website Maintenance: What Owners Should Check Every Month
Your website is not something you can launch once and forget about forever. I know that would be nice, but websites need regular attention if you want them to keep…
Website Trust Signals: How Small Businesses Can Build Confidence Online
Most customers do not contact a business the moment they land on its website. They look around first. They scan the homepage, read a few service details, check reviews, look…
How to Stand Out in a Crowded Market Without Lowering Your Prices
If your industry feels crowded right now, you are not imagining it. Customers have more options than ever. Competitors are everywhere. Social media makes every business look polished, and many…
Why Launch Speed Outperforms Perfect Execution
Speed wins. Not because perfection doesn’t matter, but because perfection rarely happens, and when it does, it’s usually too late. Too many small businesses get stuck trying to build the…
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Latest Articles
How I accessed facebook’s big data (and how you can, too)
Intro: At some point during an all-night research session, I became curious as to how much data I could pull from Facebook, with the intention of...
Keeping your WordPress site secure
In this article I will give some pointers on how you can prevent a security breach, and avoid being another statistic. Stay up to date Personally, I...
Your password is probably easy to guess
In today’s day and age, choosing a secure password has never been more important. Using different passwords for all your accounts is crucial, too....
Why I volunteer my time (and why you should, too)
Volunteering my time to good causes is one of the most rewarding things I have ever done. It has given me an ever growing sense of accomplishment,...